{"id":208011,"date":"2024-09-10T08:54:23","date_gmt":"2024-09-10T06:54:23","guid":{"rendered":"https:\/\/www.kraftfuttermischwerk.de\/blogg\/?p=208011"},"modified":"2024-09-10T08:54:23","modified_gmt":"2024-09-10T06:54:23","slug":"wackelaugen-koennen-helfen-nicht-mehr-frische-lebensmittel-zu-verkaufen","status":"publish","type":"post","link":"https:\/\/www.kraftfuttermischwerk.de\/blogg\/wackelaugen-koennen-helfen-nicht-mehr-frische-lebensmittel-zu-verkaufen\/","title":{"rendered":"Wackelaugen k\u00f6nnen helfen, nicht mehr frische Lebensmittel zu verkaufen"},"content":{"rendered":"<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.kraftfuttermischwerk.de\/blogg\/wp-content\/uploads2\/2024\/09\/output-2.jpg\" alt=\"\" width=\"1216\" height=\"832\" class=\"alignnone size-full wp-image-208012\" srcset=\"https:\/\/www.kraftfuttermischwerk.de\/blogg\/wp-content\/uploads2\/2024\/09\/output-2.jpg 1216w, https:\/\/www.kraftfuttermischwerk.de\/blogg\/wp-content\/uploads2\/2024\/09\/output-2-300x205.jpg 300w, https:\/\/www.kraftfuttermischwerk.de\/blogg\/wp-content\/uploads2\/2024\/09\/output-2-600x411.jpg 600w, https:\/\/www.kraftfuttermischwerk.de\/blogg\/wp-content\/uploads2\/2024\/09\/output-2-768x525.jpg 768w\" sizes=\"auto, (max-width: 1216px) 100vw, 1216px\" \/>\n<p>Ich schrieb hier ja schon oft, dass Wackelaugen einfach alles besser machen, dass sie aber laut einer <a href=\"https:\/\/onlinelibrary.wiley.com\/doi\/10.1002\/mar.22025?af=R\">Studie<\/a> auch dazu taugen, Lebensmitttelverschwendung eind\u00e4mmen zu k\u00f6nnen, kommt unerwartet. Allerdings macht es Wackelaugen noch mal sehr viel besser. <\/p>\n<p>Kacy Kim, au\u00dferordentliche Professorin an der Bryant University, ver\u00f6ffentlichte k\u00fcrzlich in der Zeitschrift \u201ePsychology &#038; Marketing\u201c eine Studie mit einer bezaubernden L\u00f6sung f\u00fcr das Problem der Lebensmittelverschwendung durch Wackelaugen. Bl\u00f6d halt nur: die Dinger sorgen dann halt auch wieder f\u00fcr mehr Plastikm\u00fcll. <\/p>\n<blockquote><p>Kim&#8217;s team argues that the problem is that supermarkets, and even &#8222;ugly&#8220; food specialty companies, are going about it all wrong. It&#8217;s not about discounting irregular produce to try and get people to buy it, it&#8217;s about making that produce appealing enough that it doesn&#8217;t need to be discounted in the first place. That&#8217;s where the googly eyes come in. <\/p>\n<p>&#8222;By testing and adding some human characteristics, we examine whether that effort will increase the attractiveness of the produce, and [whether] that attractiveness is going to be increasing the purchasing of the produce and consuming of the produce,&#8220; said Kim.<\/p><\/blockquote>\n<p><small>(via <a href=\"https:\/\/boingboing.net\/2024\/09\/09\/googly-eyes-can-help-sell-ugly-produce.html\">BoingBoing<\/a>)<\/small><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ich schrieb hier ja schon oft, dass Wackelaugen einfach alles besser machen, dass sie aber laut einer Studie auch dazu taugen, Lebensmitttelverschwendung eind\u00e4mmen zu k\u00f6nnen,&#8230;<\/p>\n<div class=\"more-link-wrapper\"><a class=\"more-link\" href=\"https:\/\/www.kraftfuttermischwerk.de\/blogg\/wackelaugen-koennen-helfen-nicht-mehr-frische-lebensmittel-zu-verkaufen\/\">Mehr lesen -&gt;<span class=\"screen-reader-text\">Wackelaugen k\u00f6nnen helfen, nicht mehr frische Lebensmittel zu verkaufen<\/span><\/a><\/div>\n","protected":false},"author":1,"featured_media":208012,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[439,4472,1475],"class_list":["post-208011","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nur-mal-so","tag-food","tag-googly-eyes","tag-science","entry"],"jetpack_featured_media_url":"https:\/\/www.kraftfuttermischwerk.de\/blogg\/wp-content\/uploads2\/2024\/09\/output-2.jpg","jetpack_shortlink":"https:\/\/wp.me\/pXEnA-S71","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.kraftfuttermischwerk.de\/blogg\/wp-json\/wp\/v2\/posts\/208011","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kraftfuttermischwerk.de\/blogg\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kraftfuttermischwerk.de\/blogg\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kraftfuttermischwerk.de\/blogg\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kraftfuttermischwerk.de\/blogg\/wp-json\/wp\/v2\/comments?post=208011"}],"version-history":[{"count":2,"href":"https:\/\/www.kraftfuttermischwerk.de\/blogg\/wp-json\/wp\/v2\/posts\/208011\/revisions"}],"predecessor-version":[{"id":208014,"href":"https:\/\/www.kraftfuttermischwerk.de\/blogg\/wp-json\/wp\/v2\/posts\/208011\/revisions\/208014"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kraftfuttermischwerk.de\/blogg\/wp-json\/wp\/v2\/media\/208012"}],"wp:attachment":[{"href":"https:\/\/www.kraftfuttermischwerk.de\/blogg\/wp-json\/wp\/v2\/media?parent=208011"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kraftfuttermischwerk.de\/blogg\/wp-json\/wp\/v2\/categories?post=208011"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kraftfuttermischwerk.de\/blogg\/wp-json\/wp\/v2\/tags?post=208011"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}